Recently, the prestigious Spanish Zaragoza Construction Machinery and Mining Machinery Exhibition was held in Europe. XCMG brought nearly 20 high-tech products to the exhibition for the first time and received many orders. Among them, the all-terrain hoisting machinery sold on site is XCMG’s first entry into the Spanish high-end market.

This exhibition attracted nearly 900 brands from all over the world to participate, and the number of exhibitors exceeded 60,000. With the strong brand influence of the top three in the world, XCMG attracted many exhibitors to visit and negotiate at XCMG’s booth.

XCMG all-terrain cranes, aerial work platforms, excavators and loaders products exhibited this time are specially adapted for the European market to meet the requirements of European emission standards, energy saving and environmental protection, convenient maintenance and in line with European operating habits. It meets the requirements of European customers with high performance requirements, intensive technology, strict regulations, and difficult market access, and is highly praised and praised by local customers.

Taking hoisting machinery as an example, XCMG all-terrain cranes have not only obtained the European CE certification, but also featuring compact layout, lifting performance, off-road capability, intelligent operation etc,. All-terrain cranes directly hit the needs and pain points of European users, and achieved whole process track of production, transportation, delivery, and to meet the differentiated needs of customers in all aspects.

On the first day of the exhibition, XCMG received orders and intended orders for dozens of all-terrain lifting equipment, aerial work platforms, and hydraulic excavators. Among them, the sales of all-terrain lifting equipment is the first batch of Chinese all-terrain crane products to enter the Spanish high-end market.

In recent years, XCMG has continued to implement its main strategy of internationalization, strengthening the construction of sales and service network systems in European countries, cultivating the market, and serving with heart. In addition, XCMG actively participates in social welfare activities such as local emergency rescue in Europe, and bravely assumes big responsibilities, interpreting the mission of the company with great love and righteousness.